Metrobranding (2010)
5 votes
A love story between men and objects
While people in Western Europe were used to choose between hundreds of brands, the communist Romanian used to have a different experience: all our life we lived with only one brand for each basic product. Imagine the importance that this 'mono-brands' could acquire for the lives of those who made them and for the lives of those who consumed them. A love story between man and object.
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MomentoFrequently asked questions about Metrobranding
What is Metrobranding about?
While people in Western Europe were used to choose between hundreds of brands, the communist Romanian used to have a different experience: all our life we lived with only one brand for each basic product. Imagine the importance that this 'mono-brands' could acquire for the lives of those who made them and for the lives of those who consumed them. A love story between man and object.
How long is Metrobranding?
Metrobranding has a runtime of 92 minutes.
Where can I watch Metrobranding?
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