The Box Theory (Ireko Riron) (1984)
In The Box Theory, Owen Land, the uncanny American structuralist, king of the absurd and a religious addict, recreates the image of the Indian girl, holding the butter box with the image of herself, to produce an ad-eternal video zoom. This operation generates a vertiginous and hypnotic mise-en-abyme centered on the female body. This moving mantra raises the figure of the girl to the status of medieval icon – Our Lady of the O – a fertility goddess from the prodigious and polysemic land Of Land.
Leer el reportaje de The Box Theory (Ireko Riron) →Movie DNA
Frequently asked questions about The Box Theory (Ireko Riron)
What is The Box Theory (Ireko Riron) about?
In The Box Theory, Owen Land, the uncanny American structuralist, king of the absurd and a religious addict, recreates the image of the Indian girl, holding the butter box with the image of herself, to produce an ad-eternal video zoom. This operation generates a vertiginous and hypnotic mise-en-abyme centered on the female body. This moving mantra raises the figure of the girl to the status of medieval icon – Our Lady of the O – a fertility goddess from the prodigious and polysemic land Of Land.