Buy It Now (2024): cast, story & where to watch
2024 · Series · ★ 1
Released in 2024, Buy It Now is a reality series.
What it’s about. JB Smoove hosts a business competition where entrepreneurs get 90 seconds to pitch their product to an audience of potential customers: The 100. If The 100 like the product and price, then the entrepreneurs go to a panel of Amazon executives and celebrity entrepreneurs. The panel selects which products join Amazon’s exclusive Buy It Now Store and award one entrepreneur $20,000 each episode.
Who’s in it. Buy It Now stars JB Smoove as Self - Host, Gwyneth Paltrow as Self, Tabitha Brown as Self and Anthony Anderson as Self.
How it landed. With an audience score of 1.0/10, Buy It Now has proved divisive with audiences.
Where to watch. In US you can stream it on Amazon Prime Video and Amazon Prime Video with Ads. See the full, country-by-country breakdown on our where to watch Buy It Now page.
If you liked it. Fans of Buy It Now tend to enjoy The Kardashians, The Simpsons, Drawn Together and Clarkson's Farm.
Frequently asked
- Where can I watch Buy It Now (2024)?
- In US, Buy It Now is available to stream on Amazon Prime Video and Amazon Prime Video with Ads. Availability varies by country — check our where-to-watch page for every region.
- Is Buy It Now worth watching?
- Buy It Now holds an audience score of 1.0 out of 10, and is a strong pick if you enjoy reality. Reactions are mixed, so it may depend on taste.
- Who stars in Buy It Now?
- Buy It Now stars JB Smoove, Gwyneth Paltrow, Tabitha Brown and Anthony Anderson.
- When was Buy It Now released?
- Buy It Now was released in 2024.