It Pays to Advertise poster
FilmComedy

It Pays to Advertise (1931)

1931-02-18 · 1h 3m · EN
47%
User score
3 votes
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To prove his thesis that any product--even one that doesn't exist--can be merchandized if it is advertised properly, a young man gets together with his father's savvy secretary to market a non-existent laundry soap. Complications ensue when his "product" turns out to be more successful than even he imagined--and now he has to deliver.

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Top billed cast

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Norman FosterNorman FosterRodney MartinCarole LombardCarole LombardMary GraysonEugene PalletteEugene PalletteCyrus MartinRichard 'Skeets' GallagherRichard 'Skeets' GallagherAmbrose PealeLouise BrooksLouise BrooksThelma TempleLucien LittlefieldLucien LittlefieldAdamsJudith WoodJudith WoodCountess de Beaurien (as Helen Johnson)Morgan WallaceMorgan WallaceL.R. McChesneyTom KennedyTom KennedyPerkinsMarcia MannersMarcia MannersMiss BurkeFrank Coghlan Jr.Frank Coghlan Jr.Office Boy (as Junior Coghlan)John HowellJohn HowellJohnson

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Movie DNA

Genre affinityComedyTheme affinityPre CodeDialogue densityComedyPacingShortDirector preference295573Actor preference286685 · 280787 · 308841

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Frequently asked questions about It Pays to Advertise

What is It Pays to Advertise about?

To prove his thesis that any product--even one that doesn't exist--can be merchandized if it is advertised properly, a young man gets together with his father's savvy secretary to market a non-existent laundry soap. Complications ensue when his "product" turns out to be more successful than even he imagined--and now he has to deliver.

How long is It Pays to Advertise?

It Pays to Advertise has a runtime of 63 minutes.